Overview
Folk CRM is a modern, spreadsheet-style customer relationship and people management platform built to help teams and individuals capture, track, and nurture every relationship without the complexity of traditional CRMs. Trusted by over 3,000 companies worldwide, Folk combines an intuitive grid interface with proactive AI-driven “next-step” recommendations, seamless integrations (Gmail, Calendar, LinkedIn, spreadsheets), and a lightweight Chrome extension for lightning-fast contact capture and enrichment FolkSalesdorado.
Key Features
- Spreadsheet-Like Interface
Quickly edit contact records, pipelines, and custom fields in a familiar grid layout—no steep learning curve Folk. - AI-Powered Suggestions
Folk proactively recommends your next best action—like follow-up reminders or outreach drafts—by analyzing your email, calendar, and CRM data Folk. - Chrome Extension (folkX)
Import leads from LinkedIn or any web page, enrich them with company and role details, and add them to your CRM in one click Folk. - One-Click Enrichment & Smart Fields
Auto-find email addresses, company profiles, and social links; “magic” fields let you pull in data from web pages or enriched APIs without manual entry Folk. - Personalized Sequences & Messaging
Craft and schedule outreach sequences—email, LinkedIn, or Calls—with built-in templates and analytics to track open and reply rates. - Integrations & Automations
Connect Gmail, Outlook, Google Sheets, Notion, Slack, and tools like Zapier to automate workflows, sync data bi-directionally, and trigger actions on record changes. - Team Collaboration
Share views, assign ownership, comment inline, and see real-time updates—ensuring every teammate has the latest information without version conflicts.
How It Works
- Start with a Template
Choose from pre-built pipelines (e.g., Sales, Recruiting, Events) or create a custom grid to match your workflow. - Capture & Enrich
Use the folkX Chrome extension or CSV import to bring contacts in, then enrich records with profile and company data with one click. - Engage & Track
Send personalized outreach via Folk, schedule follow-ups, and let Folk log every interaction automatically. - Leverage AI
Receive next-step suggestions and draft outreach messages powered by AI, reducing manual decisions and speeding up your cadences. - Analyze & Optimize
Monitor open rates, response times, and pipeline health with built-in dashboards; refine templates and processes based on real-time data.
Benefits of Using Folk
- Blazing Fast Setup: Get up and running in minutes—no complicated configuration or Salesforce-style admin work.
- Increased Productivity: Automate data entry and let AI surface your most pressing follow-ups, so you never drop the ball.
- Personal & Team Use: Equally powerful as a personal CRM for individuals or as a team tool for shared pipelines and joint outreach.
- Scalable Collaboration: Unlimited shared views and real-time updates keep everyone aligned, even as your team grows.
- Cost-Effective: Generous free tier and transparent pricing mean small teams can leverage enterprise-grade features without breaking the bank.
Pros and Cons
| Pros | Cons |
| Familiar spreadsheet interface—minimal onboarding | Advanced automation and API access require higher-tier plans |
| Proactive AI “next-step” suggestions based on your own data | Mobile app experience is limited compared to desktop and extension |
| One-click enrichment from web and email sources | Custom object support and complex relationships still evolving |
| Multi-channel sequences (email, LinkedIn) with analytics | Some power users may outgrow features as they scale to enterprise use cases |
| Seamless Gmail, Calendar, and spreadsheet integrations | Reporting and dashboards are less robust than full BI platforms |
Use Cases
- Sales Teams: Capture leads from LinkedIn, automate sequences, and stay on top of follow-ups with AI prompts.
- Recruiters: Track candidates, interview stages, and JD matches in a collaborative pipeline.
- Event Organizers: Manage invite lists, RSVPs, and post-event follow-up all in one grid.
- Freelancers & Solopreneurs: Use Folk as a personal CRM to nurture client relationships and never miss a check-in.
- Partnership Managers: Coordinate partner outreach, joint initiatives, and deal tracking with shared views.
Case Studies / Impact Examples
- Trusted by 3,000+ Companies: From startups to mid-market teams, organizations report 2× faster data entry and a 30% increase in meeting bookings after adopting Folk’s AI suggestions Folk.
- Enhanced Outreach Efficiency: Early adopters praise Folk’s magic fields and Chrome extension for reducing lead-capture time by up to 75%, freeing reps to focus on calls and demos.
Pricing Information
Folk offers transparent, usage-based pricing with a free tier for up to 3 users:
| Plan | Monthly Price (billed annually) | Key Features |
| Free | $0 | Up to 3 users, unlimited contacts, basic enrichment, sequences, and templates |
| Standard | $20/user | Unlimited users, advanced enrichment (5,000 records/mo), AI suggestions, multi-channel sequences Reddit |
| Premium | $40/user | All Standard + 10,000 enrichment/mo, custom fields, advanced integrations, SLA support |
| Custom | $100+/user | Tailored limits, dedicated support, SSO, volume discounts |
Annual billing saves 20%; monthly plans available at slightly higher rates.
FAQs
Does Folk work with my existing email?
Yes—Folk integrates natively with Gmail and Outlook, logging every sent and received message automatically Folk.
Can I try Premium features before buying?
Folk offers a 14-day free trial of the Premium plan—no credit card required.
How secure is my data?
All data is encrypted in transit and at rest, with SOC-2 compliance and granular access controls.
Is there a mobile app?
Folk currently offers a responsive web experience; a native mobile app is in development.
Can I import my existing CRM data?
Yes—bulk import from CSV or sync via integrations like Zapier or native Google Sheets connectors.
Get Started
Ready to turn your relationships into revenue? Try Folk CRM for free today and start closing more deals with AI-powered people management!
